Presentations & Guides
4 Free Guides to Online Marketing Planning
Acutually, this for planning online and traditional small business marketing. You really need to integrate your small business marketing efforts for maximum effect.
What will it take to have “job security” in the future?
Here’s a terrific Op-Ed by Thomas L. Friedman about what has changed in the New Economy and the skills needed to feel financially [...]
How Adding Live Plants to Your Environment Can Help You Breathe!
I’m not adding my favorite TED presentations in any order (and I have a lot more to add as I get time. If you’re in a hurry by all means head over to TED and start watching them for yourself). But this simple 4 minute presentation by Kamal Meattle presented at the 2009 conference on [...]
Secrets of Success in 3 Minutes and 8 Words by Richard St. John
Not joking, not kidding, not a scam.
The Secrets of Success in 8 Words
Richard St. John’s marketing company, the St. John Group, with clients like Nortel and BlackBerry/Research in Motion is a major success and so is he. But he wanted to know why him? So he spent more than a decade interviewing 500 people he [...]
What Consumers Want and Entrepreneurs Need to Know
Joseph Pine gives a fascinating explanation of how and why our business models have changed at a rapidly increasing rate. This presentation reinforced my belief that a business that is fighting furiously to maintain its economic position is already mortally wounded and is actually fighting the change in its business model. Every entrepreneur and business [...]
Barry Schwartz on the Paradox of Choice
I have a German friend whom I met for the first time at a conference in Toronto, Canada in 2003. What does this have to do with the paradox of choice, economics and small business? Well, Canada is a friendly country by in large and they like to support a multicultural society, so you often [...]
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