Carolyn E. Cooper Communications » My Favorite TEDs

How Adding Live Plants to Your Environment Can Help You Breathe!

carolyn — Tue, 31 Mar 2009 04:11:00 +0000

I’m not adding my favorite TED presentations in any order (and I have a lot more to add as I get time. If you’re in a hurry by all means head over to TED and start watching them for yourself). But this simple 4 minute presentation by Kamal Meattle presented [...]

Secrets of Success in 3 Minutes and 8 Words by Richard St. John

carolyn — Tue, 17 Mar 2009 08:12:24 +0000

Not joking, not kidding, not a scam.

The Secrets of Success in 8 Words

Richard St. John’s marketing company, the St. John Group, with clients like Nortel and BlackBerry/Research in Motion is a major success and so is he. But he wanted to know why him? So he spent more than a decade interviewing 500 [...]

What Consumers Want and Entrepreneurs Need to Know

carolyn — Tue, 17 Mar 2009 00:04:02 +0000

Joseph Pine gives a fascinating explanation of how and why our business models have changed at a rapidly increasing rate. This presentation reinforced my belief that a business that is fighting furiously to maintain its economic position is already mortally wounded and is actually fighting the change in its business model. Every entrepreneur and business [...]

Barry Schwartz on the Paradox of Choice

carolyn — Mon, 16 Mar 2009 23:53:59 +0000

I have a German friend whom I met for the first time at a conference in Toronto, Canada in 2003. What does this have to do with the paradox of choice, economics and small business? Well, Canada is a friendly country by in large and they like to support a multicultural society, so you often [...]

Inspiring Call to Wisdom at the 2009 TED

carolyn — Mon, 16 Mar 2009 23:36:20 +0000

Barry Schwartz studies the connections between economics and psychology. In this, his latest appearance at TED, only days after Barack Obama’s first State of the Union address, Schwartz makes a passionate and rational call for a return of wisdom in our lives, our culture, our society and our businesses. Many times people spontaneously applaud, but [...]